Last updated on Apr 16, 2024
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- Video Editing
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Understand the license
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Choose a format
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Follow the guidelines
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Here’s what else to consider
If you use third-party materials in your videos, such as music, images, clips, or fonts, you need to license and credit them properly to avoid copyright infringement, plagiarism, or ethical issues. Crediting your sources not only shows respect and appreciation for the original creators, but also helps your viewers find more information or resources related to your content. In this article, you will learn how to credit third-party materials in your videos according to different types of licenses and formats.
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- Gregor Verdovsek Senior Live Action Director @ LinkedIn | Video Production
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- Dougal Shaw Reporting entrepreneurship stories for BBC News and author of CEO Secrets
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- Mustapha Musa Kaita Digital Content Producer - TRT Afrika Hausa
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1 Understand the license
Before you use any third-party material in your video, you should check its license and terms of use. A license is a legal agreement that grants you certain rights and obligations to use someone else's work. Some common types of licenses include public domain, Creative Commons, royalty-free, and rights-managed. Each of these licenses has different requirements for usage, such as attribution or payment. Therefore, it is imperative to read the license carefully and follow its requirements. If there is any confusion or permission is needed, contact the creator or the rights holder.
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- Gregor Verdovsek Senior Live Action Director @ LinkedIn | Video Production
If you want to use third party material in your video first make absolutely sure that you are allowed to use it. And if so, what are the terms. If you are not sure, rather don't use this content then get into trouble later.
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- Renata Maron Journalist
Olá, Geralmente nos vídeos de conteúdo, compartilho tanto na fala que a fonte me enviou um vídeo sobre o assunto, bem como dou o crédito na escrita também. Isso assegura credibilidade e valorização do trabalho do próximo
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- ron vergara Editor/Educator/Data Analyst/Project Manager
Given that the third party material has been allowed by the owners to be used, you can mention them in the lower thirds or in the roll credits at the end. This would depend of course on the nature of the video that you are using the said material.
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2 Choose a format
Once you know the license of the material you want to use, you need to choose a format to credit it in your video. You can show the credits as text or graphics on the video itself, either during or at the end of the video, list them as text in the video description, or mention them as part of your narration or voice-over. Combining different formats can also be beneficial; for example, showing the credits on-screen briefly and then elaborating on them in the description. This is a good way to highlight the source, save space on the video, provide more details or links to the source, and make them more engaging.
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- Dougal Shaw Reporting entrepreneurship stories for BBC News and author of CEO Secrets
Personally I would always add the credit in text on the screen. It’s important to be there and legible. Don’t let it flash on the screen for one second just to say you did it! In fact that would distract the viewer from the main content you are showing. At the same time the credit can be discreet and in a corner, it doesn’t have to be a big banner on the screen.
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- Mustapha Musa Kaita Digital Content Producer - TRT Afrika Hausa
To avoid getting yourself and your organization into trouble, the most important thing to do when using a third party material is understanding the legal implications associated with it. Is it a free material or do you have to seek permission to use it from the owner or do you have to pay? If it is a music or video how many seconds are you allowed to use it?
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- Senu Ajasa IT/ NETWORK SUPPORT ENGINEER
You can simply credit third party materials in your videos by simply highlighting with pop up lower thirds while in usage of the third party materials in your video or you can decide to do a 8 to 10 seconds full flash of the third party company logo while giving credit to them on your video production.
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- Manthan Rajendra Ugemuge Generated $100K for Client Organically - Edamen Media | Graphic Designer | Ux Designer | Generated Organic 400K+ Views | Freelancer
When using third-party material, the most important thing to do is to be aware of the legal terms of companies many websites share assets for free for a small price and that price is mentioning Tada✨It's not hard to mention them in your description because truth be told legal trouble is way harder than this small price to pay.If using someone's Clip too you can always go for the credit on screen. I always try to give callout to that in Left top Corner with readability font size or Left Down Corner (because the Brain indicates signals to the eyes while reading goes from Left to Right)It was fun to answer this question I can feel it when you see something enticing enough your brain starts ringing the bell is it legal to use it?
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3 Follow the guidelines
No matter the format you choose, it's important to credit your sources effectively and appropriately. Ensure accuracy by using the correct name, title, and URL of the source, and avoid typos or misleading information. To maintain consistency, use the same style, font, and layout for all credits, and organize them by category. Show respect for the original creators of the material by acknowledging their contribution and avoiding any use of their work that harms or misrepresents them. Be honest and transparent about any affiliations, sponsorships, or endorsem*nts related to the source. By following these steps, you can credit third-party materials in your videos professionally and ethically, thus enhancing your credibility as a video editor.
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- Salman Munir Your Story, My Edit - Create Compelling Videos for Content Creators and Brands to MaximizeEngagement and Lead Generation
Following guidelines ensures respect for creators and compliance. Personally, I incorporate clear attributions in the video description and end credits, adhering to industry standards. Always respect intellectual property and give credit where it's due!
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- Banan (Ben) Badr Founder and CEO at BizLink Club
For some YouTubers that use music in their content, some websites have a guideline that you must credit in your own description.So read what their guidelines are.For others might be different.
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4 Here’s what else to consider
This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?
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- Ade Stella Video Ads Creator || Creating captivating and high performance commercial Video Ads for brands and entrepreneurs looking to scale their audience || Video Editor
And it's not just about avoiding legal trouble. It’s also about being ethical and respectful to the creators whose work you're using. After all, the materials they've created have taken time and effort to make, and they deserve proper credit for that. So, when you use their work, it's important to credit them in a way that they would appreciate. In some cases, the creator may have specific instructions on how to credit them, so it's best to follow those instructions to the letter.
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- Shane Boyce Senior Video Editor at Mini Katana
Biggest thing to consider is being a good faith actor with your content. Taking the extra time to make sure your assets are within proper guidelines is ethical and respectful to original asset holders, while having the right assets you need to ensure a videos engaging.
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